Your Car. Your Data. Your Choice. is an Auto Care Association education initiative created to engage car owners, policymakers and other stakeholders on car data – what is it, why it matters and its implications for consumer choice.


We believe car owners should have the right to directly access and control their car data. We’re fighting to put car data back where it belongs – in the hands of car owners.



How the Connected Car Impacts Consumer Choice: A Panel Discussion

Event Recap

Watch our panel experts discuss the connected car and its impact on consumers. Join the online conversation using #YourCarYourData.

The cars we drive collect vast amounts of data—and most of us have no idea.


On Thursday, April 4, 2019, Your Car. Your Data. Your Choice. presented a panel discussion on “How the Connected Car Impacts Consumer Choice” comprised of automotive, security and privacy experts, as well as policymakers and consumer advocates. The discussion, hosted at the Marriott Marquis in downtown Washington, D.C. during policy and media days of the Washington Auto Show, featured the following subject matter experts as panelists:


  • Sally Greenberg, executive director, National Consumers League;
  • Joseph (Joe) Jerome, policy counsel, Privacy & Data Project, Center for Democracy & Technology; and
  • Greg Potter, chief technology officer at the Equipment and Tool Institute.


Jeff Plungis, lead automotive investigative reporter at Consumer Reports, guided the 45-minute conversation, followed by an insightful Q&A session, through a variety of topics related to vehicle data, including consumer rights, data privacy and potential federal and state policy proposals, among other focus areas. Much of the dialogue focused on what drivers know about car data, what data cars collect and why consumer access to and control of their car data is vital.


The panel discussion also provided an opportunity to premiere the Driver Bill of Rights — a list of drivers’ inherent rights regarding the data their cars collect, including the right to transparency about the data; the right to choose what data is collected; and the right to share repair and maintenance data, to name a few.


Congress is likely to put consumer data collection and data privacy near the top of its policy agenda in this legislative session—and vehicle data access and control needs to be discussed as well.

Notable quotes from the discussion:

  • “Cars are smartphones on wheels. That’s the big change that’s coming.” – Jeff Plungis, Consumer Reports
  • “Yes, we should absolutely as consumers have access to data we generate. We should know if it’s sold, shared, collected – consumers want to know that… Eighty-six percent of consumers say they want control of their vehicle’s data. I am concerned that we not leave this in the hands of automakers.” – Sally Greenberg, National Consumers League
  • “So much of the debate around privacy right now is framed around the lens of Facebook and Google, and I understand that, but cars are a real manifestation of how the privacy rubber meets the road.” – Joseph Jerome, Center for Democracy & Technology
  • “Car companies have figured out how to capture this data. We have a lot of work ahead of us. We are still climbing the hill, but it’s going to take some policy changes to push this through.” – Greg Potter, Equipment and Tool Institute

By 2022, 87 percent of vehicles in the United States will be equipped with technology that collects data and wirelessly transmits it to vehicle manufacturers, according to IHS Markit. That data includes everything from vehicle health information to maintenance and repair data to details on driving behavior and your GPS location.


What are the implications of wireless collection of vehicle data for consumers, data privacy and automotive safety? And how will it transform the automotive industry as a whole?


Join automotive, security and tech experts, policymakers and consumer advocates on Thursday, April 4, at 9 a.m., as they discuss the technology behind connected cars and its implications for the future. Guests are encouraged to participate in the Q&A following the discussion. 


A light continental breakfast and refreshments will be served.

Marriott Marquis
Dogwood Conference Room
Mezzanine Level
901 Massachusetts Ave. NW
Washington, DC 20001

Jeff Plungis

ModeratorJeff PlungisLead automotive investigative reporter, Consumer Reports


  • Sally GreenbergExecutive director, National Consumers League
  • Greg PotterChief technology officer, Equipment and Tool Institute
  • Joseph Jerome Policy counsel, Privacy & Data Project 


Jeff Plungis

Lead automotive investigative reporter, Consumer Reports

Mr. Plungis is an award-winning reporter and skilled storyteller with more than 20 years of experience covering the automotive industry and public policy. Before Consumer Reports, Mr. Plungis was with Bloomberg where he was one of the lead reporters who covered the Takata airbag recall, Volkswagen’s diesel emissions scandal and the evolution of self-driving cars.


Sally Greenberg

Executive director, National Consumers League

Ms. Greenberg is a seasoned consumer advocate and brings a wealth of public and private sector experience to the conversation. She has testified numerous times before Congress on consumer protection issues, including auto and product safety, and serves as the primary spokesperson for the National Consumers League.

Greg Potter

Chief technology officer, Equipment and Tool Institute

Mr. Potter brings more than 33 years of experience in the automotive service tool industry and is considered a thought leader in advanced vehicle technologies including connected vehicles, vehicle data access and cyber security.

Joseph Jerome

Policy counsel, Privacy and Data Project

Mr. Jerome is policy counsel for the Privacy & Data Project at the Center for Democracy & Technology. He is a privacy and cybersecurity expert, and has published articles on the privacy implications of Big Data, data portability policy, trust challenges in the online sharing economy, and emerging technologies in video games. His current work focuses on the legal and ethical questions posed by smart technologies, artificial intelligence, and digital advertising.